Must be Santa, Must be Santa Claus.

SantaconEvery year the Christmas season begins with a national search for the next Santa Claus –the one who embodies the most Santa spirit and that includes drinking the most Santa spirits at bars around the globe.

Yes, meet Santacon. “Santacon is a non-denominational, non-commercial, non-political and non-sensical Santa Claus convention that occurs once a year for absolutely no reason” — AND no corporate sponsors allowed. Dressed in Santa gear which includes everything from reindeer and reindeer games to Santa and his elves, naughty and nice adult girls and boys engage in a form of pubcrawl which comes to life via social media including Twitter and Foursquare. Starting in Boulder, CO and this past weekend launching in NYC, Santacon is scheduled in cities across the US and internationally. Pure fun and debauchery. You better watch out!

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