Groupon or Groupcard?

Oh come on.

Groupon has certainly been taking some punches the last month or so. No doubt, their Super Bowl campaign was pretty offensive and they kind of deserved to be called out for poor judgment. But this newest bump in the road for them is ridiculous. Groupon is being sued for having short expiration dates on their coupons under the premise that it violates the Credit Card Accountability Responsibility and Disclosure Act of 2009. This act includes a provision that gift cards cannot expire for at least 5 years, so apparently, the class action suit is trying to classify Groupon’s offers as a gift card.

I am sorry but there is no way Groupon’s deals are gift cards. They offer a product/service at a deeply discounted price AND the expiration date/terms of the offer are stated before one chooses to opt-in. If there is any doubt that one cannot redeem the offer after it expires then don’t buy into it!

I can’t help but notice that the company name Groupon is very close to the word coupon and not gift card. This lawsuit seems to be nothing more than bitter apples.


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