Pop Goes the Bowl.

Every once in a while, an old product that’s been around forever gets a new twist. I thought that microwavable popcorn was pretty inventive– quick, easy and no mess. It was a great idea, but what possibly could be next for popcorn?

Popcorn popped in its own bowl. It’s not the most earth shattering concept, but if you think about it, such a logical step for the brand. Fulfilling a consumer need and keeping it simple. That’s giving an old product some new ‘pop’.


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