Too funny! For those who celebrate Christmas, here’s a new type of a holiday advent calendar that leads up to Christmas day. Instead of the typical 24 pop-open doors revealing chocolates, candy, and other little G-RATED surprises, this Master of Malt’s calendar reveals a variety of delicious whiskey samples (or drams). Guess it’s the “adult” way to countdown to December 25th.
Clever marketing, beautiful package design, and a different spin to an age-old tradition. (Hey, everyone has their own reward for anticipation!) And you figure, it can’t help but ease the holiday stress that overwhelms at this hectic time of year. I wonder if they have one with wine….