Sending Sweet Thoughts

Scented Stamps?We all have heard the struggles that our US Postal Service is going through, (no more Saturday deliveries starting in August!) so could they take a tip from Belgium?

The Belgian postal service is honoring the country’s tradition of making fine chocolates by introducing a line of stamps that taste and smell like chocolate. Though I can’t remember when the last time was that any of us had to actually lick a stamp, it would be interesting to see a line of scented stamps: Holiday stamps that smell like pine trees or turkey dinner, apple stamps (mmm…yummy) or the current Grand Central Terminal commemorative stamp that smells, well, like Grand Central Terminal? Gotta try!

This entry was posted in Creative Thinking, International Marketing, new product development, New Products, Winners. Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *