If you find yourself in Manhattan on May 20th and suddenly feel thirst, make your way downtown, launch a BeaconCrawl app on your smart phone (available from iTunes starting on May 2nd) and start crawling!
How would you know where to crawl? Easy, follow your phone that communicates with beacons installed in different bars, where you will have a chance to find “secret” locations, prizes, and special drinks. And to top it all off, your purchases will benefit establishments that were hit hard by Sandy!
What can be better than this! Cheers mates!