Category Archives: TV Commercials

If They Find It…

The best thing about this PSA (aside from the fact that it’s hysterical), is that it gets its message across no matter which side of the “Gun Rights” debate you find yourself on. I don’t imagine there are many gun … Continue reading

Posted in Controversy, Creative Thinking, Hard Goods, Kids, Moms, Publicity, Social Responsibility and Philanthropy, TV Commercials, Video, Winners, Word of Mouth | Tagged , , | Leave a comment

Why Would You Want A Wagon?

Well, especially now as the summer travel season is upon us, there are lots of reasons. They can haul 5 people and a good amount of stuff; or 2 people and an incredible amount of stuff. They’re built on car … Continue reading

Posted in Automotive, Boomers, Marketing Tactics, TV Commercials | Leave a comment

This is a Commercial?

Fast-food innovator Chipotle has already made a name for themselves with two stunning animated web spots: Back To The Start and The Scarecrow. But they’ve really gone all-out this time with a new Hulu series, Farmed And Dangerous. Written, cast, … Continue reading

Posted in Advertising, Brand Equity, brand image, Creative Thinking, Food Marketing, Green Marketing, Marketing Tactics, Social Responsibility and Philanthropy, Sustainability, TV Commercials, Winners, YouTube | Leave a comment

Hooray for Success and Stuff…?

As I took in the Olympics over the past two weeks, I couldn’t help but watch the commercial for GM’s Cadillac ELR — from beginning to end, every single time it ran. An actor who you know you’ve seen somewhere, … Continue reading

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A Soft Spot

I’ve been glued to my TV, trying to follow the Olympics. Hate to miss a single nail-biting second! Luckily, Charmin continued its “Intermission” campaign, now adding the Olympics to its helpful “bathroom break”  series that includes ball games and holiday … Continue reading

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Breathing Easy

Have you had that chest cold thing lately? You know, the one that started with a sore throat around New Year’s Eve, hung around for a while, sort of went away, then came back with gusto, clogging up your head and … Continue reading

Posted in Advertising, Health Marketing, Marketing Tactics, new target, TV Commercials, Winners | Leave a comment

Not The Same Old Drill

We all know the Mean-Drill-Sergeant-Dresses-Down-The-Recruit bit. (Though still makes me cringe every time, fearing the ungodly wrath to come if he doesn’t get the right answer.) But in this new “Defy Expectations” spot from the US Army, when one private … Continue reading

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