Category Archives: TV Commercials

A Sad and Beautiful Whiskey Ad

Though I’ve yet to visit the Emerald Isle, I do have a few Irish friends. Wonderful people — funny, bright and talented. And sad. Maybe not in the “someone had better cheer them up quick” kind of sadness, but more … Continue reading

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Car Advertising Turned Upside Down!

Wait — you might want to watch the commercial first! Okay, now you can read on. And if you’re like me, for the first 30 seconds, you were probably thinking, “…where is this going?” But still I was anxiously awaiting … Continue reading

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Walgreens

Branding with a connection! While I am connected and nostalgic about the John Corbett “voice” of Walgreens from both *Northern Exposure* and *Sex in the City,* and do like the playfulness of their “At the corner of…” campaign, it was … Continue reading

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Awwwwsome Spot.

It seems so simple (even if slightly arbitrary) to find something in your corporate name to play off of in your marketing. A recent campaign for Petco® lets the “Pet” part of it’s name sit and stay, while the “co” … Continue reading

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Dad’s, the Original Superheros.

Just in time for Father’s Day, Sears is airing this wonderfully well done spot about “Not a Superhero”. Animated through the voice of children, we see Dad’s doing everyday things that do not require super human strength but nevertheless, make … Continue reading

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What exactly have you been smoking?

One of the coolest whistle blowers on the planet has to be the thetruth.com. After flipping channels the other night, I was left aghast by their latest TV spot where a small crowd gathers around a kiosk in New York … Continue reading

Posted in Creative Thinking, Experiential Marketing, grassroots, Labeling, Legal, Gvt, Marketing Tactics, Social Responsibility and Philanthropy, TV Commercials, Video | Leave a comment

Wonderfilled Indeed

This is how you do an ad campaign. I was charmed last night by the new Oreo “Wonderfilled” campaign, a catchy little ditty by the band Owl City, lyrics that not only provide some clever rhymes with “Oreo” but also … Continue reading

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