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Category Archives: Flop
Email marketing is a great tool to target your audience with specific messaging presuming that they “subscribed” or allowed you to send them emails. Permission marketing is just that –having consumers ASK to be conversed with. Too often I have … Continue reading
Okay, most of us are familiar with mobile food trucks, flower trucks, ice cream trucks, and even cigar trucks. But the latest truck I’ve run across is a “Mobile Matrimony” truck where you can get “betrothed in the back of … Continue reading
Chapstick’s tagline “On Everyone’s Lips” took on a whole new meaning this past week. In support of the brand campaign “Where Do Lost Chapsticks Go?” Chapstick encouraged people to “Be Heard” and relay their own lost Chapstick tale on Facebook. … Continue reading
A few weeks back JC Penney caused quite a stir with their T-shirts that read “I’m too pretty to do my homework so my brother does it for me.” As one might imagine happening, there were cries of sexism over … Continue reading