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Category Archives: winners-toss-ups-flops
So as we finally break into sunshine and warm temps (after a seemingly endless winter) I once again have to take my beach hat off to my King of Summer, Jimmy Buffet! Not for a new song, boat drink concoction, … Continue reading
From videography to crop monitoring and even pizza delivery… like ‘em or hate ‘em, the use of commercial drones is on the rise. And now some local merchants in Philadelphia just bought into their latest use: Advertising. DroneCast, the inception … Continue reading
Frito-Lay gambled on yet another test of consumer loyalty last week when it launched three new flavors…with no way to know what they were!! The program is called, Bold Flavor Experiment, with Doritos Jacked tortilla chips. Consumers are asked to try three … Continue reading
Dove’s “Real Beauty” campaign has been going strong for the past 10 years. Dove’s last campaign, “Selfie” was a major hit and its “Sketches” ad struck a powerful emotional chord with women. Their newest ad, “Patch”, however, is striking a different … Continue reading
Hooray for Stonyfield and its commitment to sustainability! As if their organic products aren’t doing enough to help consumers and the environment, now they have launched the first-ever edible packaging — New Frozen Yogurt Pearls! Working with WikiFoods, Inc, a … Continue reading