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Category Archives: Brand Equity
The Colbert Report Get More: Colbert Report Full Episodes,Political Humor & Satire Blog,Video Archive Why the writers on The Colbert Report don’t win more Emmy® Awards is a mystery to me. Recently Stephen welcomed a new advertiser to The Report, … Continue reading
This is just another example of “what more do you need to say?” Just watch it. Great concept, hysterical interpretation, engaging execution. Just brilliant. Definitely a GWH W.T.F.* (Winner, Toss-Up or Flop?) Award WINNER! Kudos to Andes Beer. Source: The … Continue reading
IKEA, the Scandinavian retailer, is known for innovative, design-rich products that often target young people with small living spaces. For anyone who hasn’t been in one of their stores, they’re usually massive and draw tremendous crowds, though showcase items in … Continue reading
OK, so everybody’s buzzing about JC Penney’s new “overhaul.” Yes, the TV spots leading up to 2/1/12— the BIG DAY — were fantastic. The frantic, over-the-top, promotion overload of today was more than communicated, as was JC Penney’s intent to … Continue reading
As I was running up the stairs of my local gym late for Body Combat class, I was stopped in my tracks as I came face-to-face with a vending machine that says: “Hello. I am H.U.M.A.N.” Clearly, not your ordinary … Continue reading
I’ve commented previously about car advertising – you know, the irresponsible driving and ridiculous small print “Professional drivers. Closed course. Don’t really drive like this or you may kill yourself, but we’re off the hook according to our lawyers”. But a … Continue reading