Unexpected thinking with real world sensibility. Ideas that surprise (and sometime scare) the heck out of you. But it's a fact: we get people to do stuff in amazing ways. Really. Contact us and see.
Category Archives: Customer Feedback
Smart companies realize that how they deal with problems, issues or mistakes can have more impact on business than even the best Marketing campaign. Especially in the current world of instantaneous consumer feedback and sharing/spreading of news via Social Media, … Continue reading
Those Italians! They just do everything right (especially vacations)! Check out the “on holiday” vacation email notice I received the other day from Architema, a high-end furniture design company from Italy. I love this email ad— its simplicity, design, and … Continue reading
Consumers are on to marketers and they are becoming more and more distrustful. Seems as if we all have flaws, and with social media, it’s almost impossible to hide them. But consumers don’t expect brands to be perfect, so why … Continue reading
Kudos to SuperValu! It’s not often that a retail grocery chain gets props (especially mine) for being forward thinking, but this one is really a consumer dream! Check out their new app — does all the expected things like retail … Continue reading
While I often cringe at how Starbucks has taken over America, I have to say, this simple idea is brilliant – a ski-through Starbucks on the slopes of Squaw Valley. As a skier that is always cold and need of … Continue reading