Category Archives: iPhone

To Catch a Thief via Social Media.

Meet Nelson. Nelson worked on the Disney Wonder cruise ship but recently got into trouble when he allegedly stole an iPhone from a customer aboard the cruise. Nelson with this “new” iPhone began taking photos of himself, his girlfriend and … Continue reading

Posted in App, Controversy, Facebook, iPhone, Marketing Tactics, mobile, Social Media, Technology | Leave a comment

Get Rid of Junk Mail in a Snap.

Here’s a great new app idea that would come in handy at my house. PaperKarma is an app for your smart phone that allows you to take photos of the junk mail that you no longer want to receive. Start … Continue reading

Posted in App, Gadgets and Games, Innovation, iPhone, mobile, Technology, Winners, winners-toss-ups-flops | Leave a comment

Hey Yogi, you got 4 bars?

While hardly the Mountain-Woman type, I do very much enjoy our National Parks across the country, in all seasons. So I was attracted to this new use of technology because it just seemed so… useful (kind of what technology is … Continue reading

Posted in App, Creative Thinking, grassroots, Interactive & Mobile, iPhone, location based app, Marketing Tactics, mobile, new target, Technology, Winners, winners-toss-ups-flops | Leave a comment

Santa is calling.

Kudos to Google, for providing a way to send free personalized greetings from Santa Claus this holiday season. What a great way to spread some holiday cheer and bring some magic back to this busy season! These messages can be  customized … Continue reading

Posted in brand image, Branding, Celebrities, Innovation, iPhone, Kids, Marketing Tactics, Moms, Technology | Leave a comment

Holiday Gifts for Your Smart Phone.

I saw an interview with Master American photographer, Annie Leibovitz, the other night and I couldn’t believe her response when asked what kind of camera she would recommend people purchase. She recommended… the iPhone (!) and talked about its high … Continue reading

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Like LoJack for your kids.

Have you seen the new iPhone app that rewards kids for checking in with their parents? I’mOK™ uses two of the most motivating “sticks” — fun and reward—  to let families stay in touch with each other throughout  the day. … Continue reading

Posted in App, iPhone, Kids, location based app, Marketing Tactics, mobile marketing, Winners | Leave a comment

The Most Important P.

I love advertising. Good advertising. Especially love clever copy. So naturally, I reacted when I was exposed each day to a series of eye-catching new billboards on my slow crawl down the highway to work. Billboards for something called *Road … Continue reading

Posted in Advertising, App, Billboards, grassroots, Interactive & Mobile, iPhone, location based app, Marketing Tactics, mobile, Technology | Leave a comment