Category Archives: iPhone

A BIG APPetite.

You have an APP for that? Now a commonplace question in today’s increasing smartphone penetration world, but who is using what is key. According to Nielsen’s recent report on Smartphone analytics, app usage on smartphones is more than 3 times … Continue reading

Posted in App, Facebook, Gadgets and Games, Innovation, Interactive & Mobile, iPhone, location based app, Marketing Tactics, mobile, mobile marketing, Social Media, YouTube | Leave a comment

TTYL? Guess not.

Headline reads, “Smart Phone Users Prefer Asynchronous Communication” (translation: pretty much anything but talking!) A mouthful, but also a real eye- opener. Believe it or not, it was only about 15 years ago that cell phones really became popular. Everyone … Continue reading

Posted in Innovation, iPhone, Marketing Tactics, mobile, Technology | Leave a comment

Another thing you can’t do, if you don’t have an iPhone…

Well, I DO have an iPhone. What I don’t have is any idea how to see any of the wonderful photos or videos I’ve shot on it anywhere but on the phone itself. That is, until I saw a new … Continue reading

Posted in Advertising, App, brand image, Branding, Gadgets and Games, Innovation, iPhone, Marketing Tactics, Technology, Video | Leave a comment

Google+…the beginning.

OK, the name Google+ keeps popping up in emails and tech news and it’s time to figure out what it is. Well, Google+ is the next step in social media and interaction (at least, this is what I assume it … Continue reading

Posted in App, Facebook, Gadgets and Games, iPhone, Marketing Tactics, Social Media, Technology, Twitter | Leave a comment

The Good, the Bad and the Ugly for Cranberry Juice.

Now, human billboards as a form of advertising go way back to one of the first original forms of advertising, and as so is nothing new, but this new twist caught my eye. Ocean Spray has developed a city summer tour … Continue reading

Posted in Advertising, Beverage Marketing, Billboards, Brand Fans, brand image, Facebook, iPhone, Marketing Tactics, mobile, mobile marketing, Promotions, QR codes, Technology, Teens, winners-toss-ups-flops | Leave a comment

Shazam me to Tahiti

OK, usually I tend to lean toward the ‘when is enough is enough’ side of technology taking over living. But this one is just pretty exciting to me, when I think of the amazing things that could be done! Shazam, … Continue reading

Posted in Advertising, App, Customer Service, Innovation, Interactive & Mobile, iPhone, Marketing Tactics, mobile, mobile marketing, Promotions, QR codes, Technology, TV, TV Commercials, Winners, winners-toss-ups-flops | Leave a comment

Need to Reach Moms? She’s gone mobile.

Are you a Mom or an advertiser looking to reach Moms? Moms today live and sleep with their smart phone according to a new study tracking 5,000 consumers by BabyCenter. In fact, smart phone usage has risen +64% within the … Continue reading

Posted in App, iPhone, Marketing Tactics, mobile, mobile marketing, Moms, Research, Testing | Leave a comment