Category Archives: College Marketing

A University Gets Its Groupon

Most days I give scant attention to the daily deal from Groupon, as it seems like it’s always the same kind of deal — teeth whitening or a blueberry vanilla facial for my dogs. That said, today’s offer got my … Continue reading

Posted in College Marketing, Couponing, Marketing Tactics, Winners, winners-toss-ups-flops | Leave a comment

Showing Off Pays Off

As we head into the final month of school for many students, I found this pretty topical. I recently attended a student art show in NYC, sponsored by Pratt Institute, one of the country’s premiere schools for art, design and … Continue reading

Posted in College Marketing, Event Marketing, Marketing Tactics, Word of Mouth | Leave a comment

Cars are now going to college.

Will owning a car on campus be considered passé? You no longer need to bring one— just share one. Although car sharing is not a new idea in large cities around the U.S. and the world, it is a growing … Continue reading

Posted in Automotive, College Marketing, Marketing Tactics | Leave a comment