Category Archives: Kids

Virtual Meets Reality

I’m so glad that the Toys ‘R Us holiday commercials have ended. Those two kids were annoying, especially the boy. But they recently introduced a Facebook game that caught my eye. Called Toys R’ Us Towers, and powered by video game … Continue reading

Posted in Facebook, Kids, Marketing Tactics, Moms, Retailers, Social Media, Winners, winners-toss-ups-flops | Tagged , , , | Leave a comment

For a five I will.

Anybody heard about the online platform that pays teens to do what they are supposed to be doing anyway? I mean everything. Empower.me bills itself as a “teen development engine.” Systematically lays out agreed-upon cash incentives to do things like … Continue reading

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Sliding Down a Slippery Pole for Kids.

Typically I am all for any form of exercise for today’s youth. But this form of exercise definitely gave me reason to pause. A dance and fitness studio in British Columbia, Canada is offering a “Little Spinners” Class. In short, … Continue reading

Posted in Kids, Reality Check | Leave a comment

Never too early to be hooked on a sweepstakes

True story: Friend’s young daughters were being introduced to their first library cards this summer. Upon entering what could have been a very intimidating institution, they encountered a reading promotion (Oh horrors. Marketing to such innocents.) “For every 10 books … Continue reading

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For Kids, By Kids

Hyatt Hotels recently unveiled their new kids menu, available at all their full-service properties in North America.  Gone are the cheesy fries and greasy hamburgers. The new menu, For Kids by Kids, features natural beef, sustainable seafood, fresh fruits, veggies … Continue reading

Posted in Food Marketing, Kids, Marketing Tactics, Winners, winners-toss-ups-flops | Tagged , | Leave a comment

Middle School Teachers Can Bust A Move!

Just have to hand it to the middle school teachers in my town who pulled a great prank on their students adding a little levity to their lives and gaining the last laugh before school let out for the year. … Continue reading

Posted in Creative Thinking, Kids, Marketing Tactics, Video, YouTube | Leave a comment

Crayola isn’t green? (Asparagus, Fern, Forest, or even Granny Smith?)

The students at Sun Valley Elementary School in San Rafael are taking on an iconic American company, Crayola, to encourage the company to make their marker products (all 500 million produced annually) fully recyclable. Recognizing the importance of preserving Mother … Continue reading

Posted in Cause Marketing, Green Marketing, Kids, Marketing Tactics, Social Responsibility and Philanthropy, Winners, winners-toss-ups-flops | Leave a comment