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Unexpected thinking with real world sensibility. Ideas that surprise (and sometime scare) the heck out of you. But it's a fact: we get people to do stuff in amazing ways. Really. Contact us and see.
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Category Archives: Music, Sports and Entertainment
Sincerely Celebratory, Not Self Serving
As Cubs fans recently breathed perhaps the biggest sigh of relief the sports world’s ever, it’s no surprise brands wanted to join in on the monumental celebration. But with the spontaneity of social media, it’s too easy to post or … Continue reading
Real Sponsorship Gold
Olympic sponsorship comes with a hefty price tag, so simply paying the sponsor fee and popping off a few ads just isn’t enough. In recent Olympics, the brands that have made an impact created a deep emotional connection with their … Continue reading
Purple Marketing Tributes Rain Down
Sad news in the world of music yet again (what IS it with musicians lately?) Being a long-standing fan of Prince myself, I was curious to see how the media and marketers were going to handle this latest tragedy. So … Continue reading
A Modern Partnership Made in Heaven
I’ll admit it, I’m a bit of a space and science geek. So this partnership had me from the start. But for the millions of others not engaged in space science — especially the younger generations — what a great … Continue reading
Comedy Theater Gets the Last Laugh on Government Surcharges
Pay per Laugh | TeatreNeu from edududu on Vimeo. Times are hard everywhere. Budgets are shrinking. We all have to find ways to work smarter and more efficiently. Find new ways to stay on top and ahead of the game. … Continue reading
Smart Thinking is On The Menu.
What do you get when you cross Extreme Makeover with the King of The Cooking Show? You get what’s On The Menu — a totally revolutionary execution of today’s darling, the cooking show!
How Strong is The NFL… Brand?
So many exciting “Marketing Things” to be shared this season regarding the NFL and its use of marketing and technology to create a better experience for game day fans. And I was excited to share that this week. But given … Continue reading