Category Archives: Retailers

Happy Holiday Customers

Every year business everywhere (Agencies included) struggle to say “Happy Holidays” to our customers.  The goal: to thrill our clientele with creative, imaginative, and often outlandishly festive videos, cards, and other online experiences. Oh yeah, and to spread joy and … Continue reading

Posted in Advertising, Branding, Creative Thinking, International Marketing, Marketing Tactics, Retailers | Leave a comment

Best Thanksgiving #TBT Ever!

The Pilgrims are trending on Facebook, and Publix Super Markets are responsible.

Posted in Advertising, Branding, Lifestyle Marketing, Marketing Tactics, Promotions, Retailers, Social Media | Leave a comment

Putting Family Back into Thansgiving, One Store at a Time

62% of Americans are reported to hate or dislike the fact that stores are open for Thanksgiving Day, according to The National Retail Federation . It’s only 2 weeks away, now. So, are you FOR spending Thanksgiving with your family … Continue reading

Posted in Controversy, Lifestyle Marketing, Marketing Tactics, Promotions, Retailers | Leave a comment

Grateful for Smart, Creative People

I have this “thing” for intelligence — love, love, love smart, creative thinking. (And conversely…) So when I saw this in my Stop & Shop, I was way more excited than anyone should be in a grocery store. You want … Continue reading

Posted in Awards, Branding, Creative Thinking, grocery retailers, Marketing Tactics, Promotions, Social Responsibility and Philanthropy, Winners, winners-toss-ups-flops | Leave a comment

Virtual Grocery Shopping Hits the Streets

A big fan of Peapod grocery delivery service, mobile marketing with real value AND the ever-maligned QR code, Peapod has created a “Perfect Storm” for me — Virtual Shopping from real life events! Going to populated summer places like concerts … Continue reading

Posted in Billboards, Creative Thinking, grassroots, grocery retailers, Interactive & Mobile, Marketing Tactics, QR codes | Leave a comment

The Biggest Little Open House

During a recent trip to NYC, and my usual trek through Grand Central Station, I was delightfully distracted from my head-down-push-through-the-masses mission, by what appeared to be a giant dollhouse, plopped smack dab in the front lobby. As I got … Continue reading

Posted in Creative Thinking, Experiential Marketing, Marketing Tactics, Retailers | Leave a comment

Almost Shipped My Own Pants

All I can say is, this video is why I love my profession so much. K-Mart’s *ginormous* viral video hit is the peak of perfect for me. Pushing the edge, hysterical, simple, memorable, and even based in a “product feature” … Continue reading

Posted in Advertising, Awards, Fashion, Apparel, Retailers, Winners, winners-toss-ups-flops, YouTube | Leave a comment