Category Archives: App

Dr. Google Helps Fight the Flu

It’s that time of the year—the cold and flu season.  The time get bombarded with ads about talking mucus and monkeys walking around the pharmacy trying to find the right cold medicine for the job, all while simply trying to … Continue reading

Posted in App, Gadgets and Games, Innovation, Marketing Tactics, Moms, Technology | Leave a comment

The Very Last Word.

Most of us aren’t planning on getting a visit from the Grim Reaper any time soon (let’s hope anyway). But not to sound morbid or anything, many of us might have wondered how we could bid a last farewell or … Continue reading

Posted in App, Brand Fans, Facebook, Innovation, Marketing Tactics, Social Media, Technology | Leave a comment

Hey Yogi, you got 4 bars?

While hardly the Mountain-Woman type, I do very much enjoy our National Parks across the country, in all seasons. So I was attracted to this new use of technology because it just seemed so… useful (kind of what technology is … Continue reading

Posted in App, Creative Thinking, grassroots, Interactive & Mobile, iPhone, location based app, Marketing Tactics, mobile, new target, Technology, Winners, winners-toss-ups-flops | Leave a comment

God Bless the Lazy Angel.

LazyAngel Advertising from Lazy Angel on Vimeo. Wow, I thought this was a pretty cool social cause, a GWH W.T.F. (Winner, Toss-Up or Flop) Award Winner to me— Check it out. It’s a way to turn surfing the web and … Continue reading

Posted in Advertising, App, Cause Marketing, Giving Back, Marketing Tactics, Social Responsibility and Philanthropy, Technology, Winners, winners-toss-ups-flops | Leave a comment

Holiday Gifts for Your Smart Phone.

I saw an interview with Master American photographer, Annie Leibovitz, the other night and I couldn’t believe her response when asked what kind of camera she would recommend people purchase. She recommended… the iPhone (!) and talked about its high … Continue reading

Posted in App, Gadgets and Games, iPhone, Marketing Tactics, Technology | Leave a comment

Tap is the new Swipe

As if replacing the traditional phone book, address book, weekly planner, calculator and point-and-shoot camera isn’t enough, the Smartphone is about to replace yet one more physical item — your wallet. Although the technology for digital wallets has been in … Continue reading

Posted in App, Interactive & Mobile, Marketing Tactics, QR codes, Technology | Leave a comment

Like LoJack for your kids.

Have you seen the new iPhone app that rewards kids for checking in with their parents? I’mOK™ uses two of the most motivating “sticks” — fun and reward—  to let families stay in touch with each other throughout  the day. … Continue reading

Posted in App, iPhone, Kids, location based app, Marketing Tactics, mobile marketing, Winners | Leave a comment