Tag Archives: gross advertising

Really Jello? Did you have to go for yucks?

I helped launch Jello Pudding Snacks. Yup, me as the client at old General Foods, and Mr Cosby and the GW Hoffman agency at the time (among others). One of my proudest launches. Which is why I cringe to see … Continue reading

Posted in Brand Equity, brand image, Facebook, Flop, Food Marketing, Marketing Tactics, winners-toss-ups-flops | Tagged , , , | Leave a comment